The insurance company is committed to customer loyalty, offering innovative services in its sector, which it provides through responsible purchasing, managed by 46 people with disabilities who deliver these services professionally and with outstanding results.
• A true example of social responsibility applied to business development and commercial activity, Direct is demonstrating, together with Alares, that this is possible.
• In addition to offering insurance at highly competitive prices and coverage tailored to each customer’s needs, Direct’s assistance package is completed with a Traffic Administration Service, driving licence renewals, psychotechnical certificates and vehicle inspection services, all free of charge for its customers and provided by Alares.
Creating products in which the human factor is what truly makes a brand unique and different is the best strategy for surviving and leading in the current challenging environment. Direct (insurance), a leading company in the insurance sector, shares this belief and relies on the services of Alares, an expert in personal and family assistance, to build customer loyalty. In addition, these services are managed entirely by 46 people with disabilities from Alares’ Special Employment Centre, Alares Social, whose fundamental mission is to integrate people with disabilities into the labour market by providing companies with personnel-intensive, high-value-added services.
Direct is demonstrating a true commitment to social responsibility, going beyond customer loyalty and thereby helping provide high-value-added employment to people with disabilities, who manage these services very professionally and with outstanding results.
This demonstrates that Direct’s commitment to society is twofold: through its customers and through its selection of partners.
Direct seeks to achieve customer happiness, together with its commitment to society, by offering these services. This reflects the company’s commitment to innovation, differentiation and creativity, as it seeks to go beyond simply offering an insurance policy and therefore provides a range of additional services so that its customers can enjoy life and be happier.
Thanks to its agreement with Alares, its assistance package is completed with a Traffic Administration Service, driving licence renewals, psychotechnical certificates, and having the vehicle taken for its mandatory inspection on the customer’s behalf, free of charge. This allows holders of Direct automobile insurance policies to request, FREE OF CHARGE, that any procedure related to their vehicle be carried out on their behalf.
Direct is a clear example of a major responsible company that entrusts Alares with providing added value to build customer loyalty or attract new customers. In addition to helping organisations build customer loyalty and increase engagement, Alares also offers assistance services for employees and their families, improving work-life balance, reducing absenteeism, and enhancing employee productivity and motivation. It also provides assistance services, personal care and home help for individuals anywhere in Spain, which they can purchase directly through the Alares Online Store.
For more information: Sara Carreño Alares Communications Manager 91 275 05 55 scarreno@alares.es www.alares.es
